Cathedral To The Rowdy: Just Do It

The cathedrals of Europe tend to be of the religious variety, serving both as cornerstones of faith and tourism.
Here in the United States our cathedrals are the shrines of sport. Wrigley Field. Fenway Park. Augusta. Churchill Downs.
They are magnets for economic impact.
In Arizona we do have a rather Grand, natural cathedral three hours to the north. Closer to home some of the country’s largest municipal preserves located in Scottsdale and Phoenix remind us of the Valley’s special nature.
When it comes to the man made variety we do have a mansion called Wrigley and a remarkable Frank Lloyd Wright winter home. But we don’t have anything that truly captures the bucket list imagination of the tourist besides the general concept of spring training.
The pool at Chase Field was a noble attempt but for the Los Angeles Dodgers pissing a little vinegar in it last year it hasn’t served as much of a discussion point.
Enter the Arizona Republic story about the evolution of the Waste Management Phoenix Open’s amazing 16th Hole. Click here. The article itself reminded readers of the import of the Republic’s grandeur, but within it contained a news nugget refreshing for its innovation. WM-Aerial-of-16
Some are suggesting that the temporary Roman Coliseum that encircles one of the most interesting scenes in all of sport be made permanent. It can’t happen soon enough. It will be our version of the Green Monster, golf-style.
After all, if a remote coast in Oregon called Bandon Dunes can attract golfers the world over for its unique American setting so too would a permanent cathedral at the rowdiest golf hole in the world.
Now, playing the 16th hole is a draw pre and post Phoenix Open but feels a little like showing up for Game 8 of the World Series.
Hopefully, the City of Scottsdale, Thunderbirds and Arizona tourism officials know the substantial opportunity this idea presents. Hole in one is an understatement.